Ready Documentation
Everything you need to set up, send, and scale your SMS campaigns.
Overview
Ready is a full-featured SMS platform built for businesses that need reliable, high-volume text messaging at competitive rates. It plugs directly into your CRM so every text, reply, and opt-out is tracked in one place.
Compliant by Default
Built-in 10DLC registration, opt-in pages, privacy policies, and automatic opt-out handling.
AI-Powered Messaging
Generate high-converting SMS copy instantly with the AI Message Writer.
Smart Send Technology
Prioritize delivery based on each contact's historical reply patterns.
Volume Pricing
Rates as low as $0.0028/segment. The more you send, the less you pay.
Key capabilities:
- Single and bulk SMS sending with personalization
- Shared inbox for two-way conversations
- CRM with pipeline management, lead scoring, and list scrubbing
- Campaigns with A/B testing and Smart Send
- Automations with time-delay scheduling
- Real-time analytics: delivery rates, number health, and cost breakdowns
- Sub-account management for agencies
- Auto-rebill so you never run out of balance
Getting Started
Ready is available as a standalone platform or through the GoHighLevel marketplace. Setup takes under two minutes.
Standalone Signup
- Go to app.tryready.com/signup and create your account with email or Google.
- You'll land on your dashboard and can start sending trial messages immediately.
- Complete 10DLC registration to unlock full sending volume and $25 added to your balance.
GoHighLevel Marketplace
- Open the GHL marketplace and search for "Ready".
- Click Install and authorize the connection.
- Select the sub-account(s) you want to connect.
- Ready appears in your sidebar. Click it to open the dashboard.
After installing, GoHighLevel requires one manual step: switch your Telephony Provider to Ready. GHL provides no API for this, so it can't happen automatically, until you switch it, your messages keep going out through your old provider and won't route through Ready.
- Open Settings → Phone System
- Click the "Additional Settings" tab
- Open the "Telephony Provider" tab
- Select Ready, then click Save




Initial Setup
To unlock full sending volume, you need to complete 10DLC registration and provision a phone number. You can send trial messages before registering, but this is required by US carriers for production use.
Step 1: Register Your Brand
Navigate to Settings → 10DLC and fill out your business details:
- Legal business name
- EIN (Employer Identification Number)
- Business industry and type
- Business address
- Contact information
Step 2: Register a Campaign
A campaign describes how you will use SMS messaging. Ready simplifies this process:
- Describe your business and messaging use case
- Ready's AI automatically generates your opt-in page, privacy policy, and terms of service
- Review and submit for carrier approval
Approval typically takes 1-3 business days.
Step 3: Phone Number (Automatic)
A phone number is automatically provisioned when your campaign is submitted, no manual step required. Ready uses your preferred area code from registration to provision a local 10-digit number. This typically completes within a couple of minutes.
You can purchase additional numbers anytime from Settings → Phone Numbers ($5/month each).
Sending SMS
Single Message
To send a one-off text message:
- Go to the Call/Text tab in the dashboard.
- Select your From Number from the dropdown.
- Enter the recipient's phone number in the To field.
- Type your message in the composer. The character counter shows segment count in real time.
- Click Send Message.
Replies from the recipient appear in your Conversations inbox automatically.
Bulk Sending
For sending to multiple contacts at once, use Campaigns (covered in detail in the Campaigns section). You can also use the Call/Text tab to send to contacts selected from your CRM.
Personalization
Use merge fields to personalize each message:
{first_name}: contact's first name{last_name}: contact's last name{name}: contact's full name{company}: contact's company name{phone}: contact's phone number{email}: contact's email address{rep}: assigned rep's first name (or account owner)
Example: "Hey {first_name}, just wanted to check in about your property on Main St..."
Understanding Segments
A segment is a 160-character portion of an SMS message. Messages longer than 160 characters are split into multiple segments:
- 1-160 characters = 1 segment
- 161-320 characters = 2 segments
- 321-480 characters = 3 segments
The character counter in the message composer shows the exact segment count before you send, so there are no surprises.
Sender-Number Formulas (GoHighLevel)
When you send SMS through GoHighLevel, you can control which of your numbers each message goes out from by dropping a short formula anywhere in your message. Ready reads the formula, applies it, and strips it out before the message is delivered: your contact never sees it.
#from:local# formula still sends as a single segment: the formula text is not billed or counted. Available formulas
#from:auto#or#from:local#: Local presence. Sends from the number whose area code matches your contact (falls back to same-state, then a consistent number per contact). Best reply rates.#from:rotate#: Sticky rotation. Spreads sends across all your numbers, but the same contact always gets the same sender.#from:even#: Even split. Distributes evenly across your numbers (least-used first), with no stickiness.#from:+15551234567#: Fixed number. Always sends from the one specific number you enter.
Example
You type in GoHighLevel
Your contact receives
The #from:local# formula is removed, and the message is sent from a number that matches Sarah's area code. The message is still a single segment because the formula never counts toward the character total.
AI Message Writer
The AI Message Writer helps you craft high-converting SMS messages in seconds. Instead of staring at a blank screen, describe what you want to say and let AI do the writing.
How It Works
- Click the AI Writer button in the message composer (available in Call/Text and Campaigns).
- Describe your message intent in plain English. For example: "Follow up with a homeowner about selling their house, friendly tone, mention we buy as-is."
- The AI generates 5 optimized message variations with different tones and angles.
- Click any suggestion to use it. Edit further if needed.
Conversations
The Conversations tab is your shared inbox for all two-way SMS communication. Every inbound reply from a contact appears here in real time.
Features
- Unified inbox: all conversations from all phone numbers in one view
- Live updates: incoming messages appear within seconds, no manual refresh needed
- Contact context: see the contact's name, tags, pipeline stage, and notes alongside the conversation
- Quick replies: respond directly from the inbox with the full message composer
- AI-assisted replies: use the AI Message Writer to generate responses
- Message status indicators: see sent, delivered, and failed statuses at a glance
Filtering Conversations
Use the filter bar to narrow conversations by:
- Unread / All
- Phone number (if you have multiple numbers)
- Date range
- Contact tags or pipeline stage
CRM & Contacts
Ready includes a built-in CRM to manage your contacts, track engagement, and keep your lists clean.
Contact Management
- Import contacts via CSV upload or sync from your CRM
- Add contacts manually one at a time
- Custom fields for storing additional data (address, property type, etc.)
- Tags for segmentation and organization
- Notes attached to each contact for team collaboration
Pipeline
Track contacts through your sales or outreach process with customizable pipeline stages. New contacts start as New Lead by default. Create your own stages to match your workflow and move contacts between them manually or with automations.
Lead Scoring
Ready automatically scores contacts based on engagement signals:
- Replies: contacts who respond get higher scores
- Reply volume: more replies means higher engagement
- Opt-out requests: lower the score automatically
Use lead scores to prioritize follow-ups and filter your campaign recipients.
List Scrubbing
Keep your lists clean and compliant with built-in scrubbing tools:
- Landline detection: automatically identifies and flags numbers that cannot receive SMS
- DNC (Do Not Call) check: cross-references against known DNC lists
- Duplicate removal: finds and merges duplicate contacts
- Invalid number detection: flags disconnected or malformed numbers
Campaigns
Campaigns let you send a single message to hundreds or thousands of contacts at once. This is your tool for announcements and mass outreach.
Creating a Campaign
- Go to Campaigns and click Create Campaign.
- Name your campaign (internal only, contacts won't see this).
- Write your message. Use merge fields like
{first_name}for personalization. - Select your recipients: all contacts, specific tags, pipeline stages, or a custom filter.
- Choose your sending method: Send Now, Schedule for a specific date/time, or enable Smart Send.
- Review the estimated segment count and cost, then confirm.
Smart Send
Smart Send optimizes delivery order based on each contact's historical response patterns. Instead of processing recipients randomly, it analyzes when each contact has replied in the past and prioritizes delivery accordingly.
How it works: Ready looks at each contact's past inbound message times and reorders the send queue so contacts are reached closer to their typical response windows.
A/B Testing
Test different message variations to find what resonates with your audience:
- When creating a campaign, click "Add Variation" to create a B message.
- Write an alternative version of your message.
- Set the test split (e.g., 50/50 or 20/80).
- Ready sends each variation to a portion of your list and tracks reply rates.
- After the test period, view results in the campaign detail page to see which version won.
Automations
Automations let you send a series of messages over time. Set it up once, and Ready handles the follow-ups.
Creating an Automation
- Go to Automations and create a new automation.
- Name your campaign and set the trigger (e.g., new contact added, tag applied, manual enrollment).
- Add messages to the campaign. For each message, set:
- Delay: how long to wait before sending (e.g., 1 day, 3 days, 1 week)
- Message content: the SMS to send, with merge field support
- Send window: restrict sending to business hours only (optional)
- Set exit conditions: automatically stop the campaign if the contact replies or opts out.
- Activate the campaign.
Campaign Management
- Pause / Resume: pause a campaign without losing progress; contacts resume where they left off
- Edit live campaigns: changes apply to new enrollees only; existing contacts continue the original version
- Performance stats: track enrollment counts and active contacts at each step
- Manual enrollment: add individual contacts or bulk-enroll from a tag or filter
Analytics
Ready provides detailed analytics so you can monitor performance, optimize campaigns, and maintain healthy sender reputation.
Usage Reports
The Usage Reports dashboard shows:
- Messages sent: total messages and segments over any date range
- Delivery rate: percentage of messages successfully delivered
- Reply rate: percentage of messages that received a response
- Opt-out rate: percentage of contacts who unsubscribed
- Cost breakdown: total spend by day, week, or month
- Balance remaining: current balance with projected depletion date
Number Health
The Number Health panel monitors each of your phone numbers for deliverability issues:
- Health score: numeric score (0-100) with status: healthy, warning, or flagged
- Spam reports: number of recipients who flagged your messages
- Auto-rotation: flagged numbers are automatically rested and rotated out
Delivery Analytics
Track how your messages perform:
- Delivery vs. failure rates: see what percentage of messages are getting through
- Failure reasons: why specific messages failed (invalid number, carrier block, opt-out, etc.)
Billing
Pricing Tiers
Ready uses volume-based pricing. The more you send, the lower your per-segment rate:
| Tier | Monthly Volume | Per Segment |
|---|---|---|
| Standard | 0 - 50,000 segments/mo | |
| Growth | 50,000+ segments/mo, applied automatically | |
| Enterprise | High volume | Custom, talk to us |
One-time 10DLC setup: $35 at brand submit (covers brand + campaign + first month of phone number).
Monthly fees after registration:
- Brand registration: $10/month
- Campaign registration: $20/month per campaign
- Phone number: $5/month per number
Total monthly for a standard setup (1 brand + 1 campaign + 1 number): $35/month.
Adding Balance
Add funds from Billing → Add Balance. Select a package or enter a custom amount. Payment is processed via your saved card on file.
Auto-Rebill
Never run out of balance mid-campaign. Auto-Rebill automatically tops up your account when your balance falls below a threshold you set.
Configure it in Billing → Auto-Rebill:
- Threshold: trigger when balance falls below this amount (e.g., $10)
- Rebill amount: how much to add (e.g., $50)
Payment Methods
Ready accepts all major credit and debit cards (Visa, Mastercard, American Express, Discover). Manage your payment methods in Billing → Payment Methods.
Sub-Accounts
If you manage multiple businesses or clients, sub-accounts let you keep everything organized under one Ready login.
How Sub-Accounts Work
- Each sub-account has its own contacts, phone numbers, conversations, and billing
- Switch between sub-accounts from the dropdown in the top navigation
- Sub-accounts can be connected to individual workspaces or locations in your CRM
- Balance and usage are tracked separately per sub-account
Managing Sub-Accounts
- Add a sub-account: go to Settings → Sub-Accounts and connect a new location
- Switch accounts: use the account switcher in the top navigation bar
- Shared phone numbers: optionally share a phone number across multiple sub-accounts
Settings
The Settings page lets you configure your account, manage integrations, and customize your Ready experience.
General
- Account name and business details
- Timezone: controls scheduled send times and analytics
- Default from number: pre-select your primary phone number
10DLC
- View brand registration status
- View campaign registration status and trust score
- Submit new brand or campaign registrations
Phone Numbers
- Buy new phone numbers
- View active numbers and their assigned campaigns
- Release numbers you no longer need
Integrations
- Connect to your CRM
- Configure webhook endpoints for real-time event notifications
- API access for custom integrations
Compliance
- Opt-out keywords: customize the keywords that trigger automatic opt-out (STOP, UNSUBSCRIBE, etc.)
- Quiet hours: prevent messages from being sent during specified hours (e.g., 9 PM - 8 AM)
Integrations
Ready connects to anything, no-code tools, your own backend, or an AI agent. Pick the path that matches what you're building. The full step-by-step reference lives in docs/INTEGRATIONS.md; the highlights are below.
Zapier
Public Zapier app, search "Ready" in Zapier. 12 triggers (new message, new contact, new conversation, opt-out, delivered/failed, tag added/removed, pipeline stage changed, DND changed, drip completed, keyword reply) and 6 actions (send SMS, create/update contact, add to drip, add/remove tag). OAuth, no API key copying.
Outbound Webhooks
Subscribe any URL to any event with one POST. We deliver flat-JSON payloads in real time, auto-disable when you delete the receiving Zap, and auto-enrich with custom fields.
REST API
Send SMS, manage contacts, enroll in automations, query phone numbers, and more, all under api.tryready.com. API key or OAuth. See the full API reference.
AI / MCP
Drop-in tool-call schemas for Anthropic and OpenAI function calling. Bring Ready into Claude Desktop / Cursor via an MCP server. Let your agent send SMS, search contacts, and enroll leads autonomously.
Other paths covered in the full guide
- n8n / Make.com: generic HTTP-Request recipe (5 min)
- GoHighLevel (GHL): native OAuth integration; messages flow into GHL conversation tab automatically
- HubSpot: bridge via Workflow Webhooks; sample Vercel function included
- In-app Automations: keyword/intent rules, no leaving Ready
- Reseller API: white-label SMS surface (managed onboarding, email support@tryready.com)
Frequently Asked Questions
How long does 10DLC approval take?
Brand registration is usually approved within 24 hours. Campaign registration typically takes 1-3 business days. In some cases, carriers may request additional information, which can extend the process to 5-7 business days.
Can I send MMS (picture messages)?
Yes. You can attach a media URL when sending a message. The image or file is delivered as an MMS to the recipient. MMS messages are charged at a flat rate per message rather than per-segment.
What happens if a contact replies STOP?
Ready automatically handles opt-outs. When a contact texts STOP (or any configured opt-out keyword), they are immediately removed from all future messaging. Their DND (Do Not Disturb) status is updated in your CRM, and they will not receive any further messages from your account. This is required by law and cannot be overridden.
Can I use Ready with my existing CRM workflows?
Yes. Once installed, Ready becomes your SMS provider. All existing automations, workflows, and triggers in your CRM that send SMS will automatically use Ready. No workflow changes are required.
Is there a free trial?
Yes. Every new account can send up to 500 trial messages per month with no credit card required. Complete your 10DLC business registration to unlock $25 added to your balance, full volume sending, and the lowest per-text rates.
What is a segment and how is it counted?
A segment is a 160-character portion of an SMS message. Messages under 160 characters count as 1 segment. Longer messages are split: 161-320 characters = 2 segments, 321-480 characters = 3 segments, and so on. The character counter in the message composer shows the exact segment count before you send.
Does my unused balance roll over?
Yes. Your balance never expires and rolls over month to month. Funds remain in your account until they are used.
Can I port my existing phone number?
Yes, number porting is supported. Contact our support team at support@tryready.com to initiate a port request. The process typically takes 2-4 weeks depending on your current carrier.
Is Ready TCPA compliant?
Ready provides the tools you need for TCPA compliance: automated opt-in/opt-out handling, consent tracking, quiet hours, and DNC list checking. However, compliance is ultimately your responsibility. Ensure you have proper consent before messaging contacts.
How do I cancel my account?
You can request cancellation at any time from your account. You'll receive a confirmation email to finalize the process. Remaining balance is non-refundable but will remain available if you reactivate. Monthly fees (brand, campaign, and phone number) stop billing at the end of your current billing period.